Vivo is launching their newest X60 Pro model during EURO 2020, and they wanted to make a big splash.
We developed the concept ‘The Perfect Shot’ and adapted it to European Market. The campaign centered around giving Golden Tickets, allowing fans a rare opportunity to see their team games Live and win the new X60 Pro.
We worked closed with legendary football players and key Market KOLs. Over a period of 2 weeks, from idea to execution, we brought the campaign to life over Instagram.
Client: VIVO Europe
Agency: Hey Honey Amsterdam

Role: Senior Art Director
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